Lots of business owners and marketers are now opting for digital marketing as they find it more effective. However, that doesn’t mean traditional techniques are completely out for good. For instance, promotional flyers are still a thing and continue to get the job done.

With flyer maker tools like Venngage, it’s definitely a lot easier to create flyers, whether for print or online distribution. So what’s the future like for promotional flyers?

Integration of promotional flyers and digital marketing

Using printed flyers is indeed one of the oldest marketing methods. However, if you compare it to digital marketing, we can point out many differences in terms of their effectiveness. How about integrating them together? Well, that is possible nowadays, thanks to many tools we can use online. Venngage, in particular, helps you create your own digital flyers. It also offers free templates that you can use to kickstart the designing process. You don’t need to worry about the cost because it is free. All you need is a vision to be able to build excellent content.


Are Digital Flyers Boon or Bane

For some, a flyer is just a piece of paper, but it is no longer the case. It’s because flyers can now reach even those who browse the internet. And there is no question that digital pamphlets are useful for businesses, even in these times of pandemic.

The effectiveness of your flyer will still depend on the following factors:

1. Does your flyer have a catchy headline and call to action?

This is very important because some people don’t bother to read the content of a pamphlet if the headline is not interesting enough. It’s also the same when it doesn’t have a powerful call to action.

2. Does it have digestible sections?

Flyers containing paragraphs that are too long and texts without enough space can be overwhelming to readers. That is why it is essential to have appropriate sections and divisions for your flyers.

3. Did you use data visualizations like graphs or diagrams? If so, are they relevant to the message you’re trying to convey to your audience?

Data visualizations or infographics are frequently included in the creation of digital flyers. It’s because they are great tools to interpret data in a way that the audience would easily understand.

4. Did you select a readable font and the right colors for your flyer?

Fonts play an important role in marketing flyers whether they are digitally produced or printed out. You have to avoid using light fonts as much as possible. Keep in mind that the text should be easy to read. With Venngage, you won’t need to worry about fonts because they use the right ones in every template they offer.

5. Does your flyer have high-resolution photos?

Photos spice up flyers. Therefore, be wise in selecting the right images. They should be relevant to your concept and of course, they should be crisp.

If you find all of these overwhelming, we totally understand. Creating a digital flyer is not an easy task. Conceptualization, copywriting and designing demand a lot of work. Nevertheless, there are online tools that you can rely on to reduce your workload.

Venngage will help you figure out the concept of your flyer because they offer 500+ free flyer templates. You’ll surely find some flyer examples for business, for school, or any other purpose you might have for your flyer.


The good news: most flyer makers are very easy to use. You can definitely choose your preferred flyer template from it and customize it.

Below are detailed steps that you can follow:
1. To be able to enjoy Venggage, make sure to sign up with your Gmail or Facebook account.

  1. Once you’ve created your Venngage account, you can go ahead and enjoy browsing through the free templates available and pick a template that you would like.
  2. If you wish to add a personal touch to the template, you can certainly customize it. You can add images, logos, and your preferred fonts. For more details, you can always visit Venngage.


Although you’ll still need to come up with an original copy, you would no longer need to worry about the design with the help of Venngage.

This just proves that digital flyers have great benefits for entrepreneurs, marketers, and students. In addition to the fact that they are no longer complicated to make compared to before, they are also not expensive at all. Just be resourceful and you’ll find a lot on the internet.


They are not dead when it comes to marketing. Digital flyers exist and to be able to reap their benefits, you must be innovative and adaptable to constant change as a marketer.

Top Tips for Prepping for Your Business’s First Sale

Choosing to run a sale through your business is a good way to move a lot of stock all at once, and it can drive sales in key times of the year such as Boxing Day or New Year sales. However, setting up for a sale is going to require some logistics work on your part to ensure that the business can handle it. This can include raising the right amount of awareness to the right people and ensuring that everyone is prepared for a busy period. Here are some top tips you can use while preparing for your first sales period.

Let Your Customers Know

One of the first things you need to do is to drum up some interest in the sale in the first place. If you let people know that there is going to be a sale, you can help to get them excited for what you have to offer later.

The easiest way to do this could be with your newsletters. Using a mass email service means that you are going to be able to let everyone know at once about when the sale will start. You might even be able to tease some of the biggest savings and deals that you could be offering.

Beyond this, you can turn to social media. Most brands use mass emails and newsletters in collaboration with other activities across all platforms. This can look like story posts on Instagram and even Tik Toks running a small advert. The right platform will depend on where your market is and you probably already know this because that’s where you’ll be focusing your marketing energies towards.

Ensure You Have the Right Stock

Of course, you also have the right levels of stock for the sale. It can be really embarrassing for you to run out of stock really quickly, especially with items that you might have tipped as being hot items in the run-up to the sale. It can be very frustrating for a customer to arrive at the site to discover that the thing that they really want is already gone.

Be updated with your stock

However, you do need to make sure that you don’t have too much stock. Sales are often used as a way to clear out old lines and items that you can’t sell anymore. If you cannot shift them during a sale, you might struggle to sell them at all.

It is a tough balance to find, you want to sell out because that’s the whole point of a sale and you don’t want surplus stock but you want to forecast to ensure most customers are happy. Leaving some of them missing out isn’t all horrendous, it can leave them wanting more and they can sign up to be notified about the next sale as soon as possible. It is a great way to make sure people come back! You either get the item on sale and you can’t wait for the next one or you missed out on such a great deal you know you can’t do that again.

Prep Your Staff

Finally, you need to make sure that you properly prep your staff for the sale period. If you have retail staff, prepare them for what might be a higher volume of customers in the store. You should also let them know about any deals that they might come up against that they need to know inside and out, such as which items can be included in various offers.

Staff in charge of your website will need to ensure that everything is working perfectly so nothing goes down. Be prepared to potentially have to deal with more customer service emails too, particularly if something goes wrong with the site. Not only this, customers might want to inquire about certain items and know details. Having all channels managed appropriately and setting time scales for responses allows your team to plan ahead and the customers can know what to expect. For example “We aim to get back to all responses with 24 hours”, any small automated messages across platforms help control expectations and can also help avoid duplicate messages from customers that may have not yet heard from the team. Either via email or across social media platforms.

Running a sale can be more work than you might think. It extends far beyond just deciding what products to markdown, and you need to be prepared to make it work. With a sale, the more planning you can do early on, the better you will be. Take the time to properly investigate what it will take to pull a sale off correctly, and make sure you lay the groundwork before you launch your first. We’ve just touched upon a few points but recently during the pandemic, many companies have seen delays with deliveries during busy periods. This is also something you will want to investigate to ensure there aren’t any last-minute cancellations from customers that don’t wish to wait any longer. Be prepared for any situation!


What makes Apple the best brand?

The beginning of Apple Incorporation was a really hard time. If we compared to the current time, there was no such large building, tons of manpower, and also trillion-dollar revenue. Apple had only a brilliant super mind Steve Jobs and two other partners (investors) Steve Wozniak, and Ronald Wayne. But just after 12 days, Ronald Wayne sold their shares and left the company. After the brilliant performance of Apple II, the company started hiring employees, and the growth of the company started. Today, many things exist that make Apple the best brand and very valuable brand too. It not only ends the monopoly of Microsoft but also comes up with a totally unique idea in the market.

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If you are active in today’s technology world, you definitely know that most brands share the same configuration and features. Only a few brands that could count on fingers, offers some unique features that differ from other brands. Apple is one of the rare brands that has all the features which makes it one of the best brands in the technology world.

10 Most Important Features that Makes Apple the Best Brand

Apple’s company has an interesting history that contains some important facts, which shows the true power of the company. From the beginning, the company has focused on making only the best products and building for the future. Time by time, the features are stated increased, and here are some of the best features that are appreciated by people.

New Technologies For Different Needs

What makes Apple Best Brand- New Technologies For Different Needs

The birth of Macintosh (1985) fulfilled the need for a personal computer for all the users. After that, the company made several products that did not exist before in the technology world. The invention of the iPod on 23 October 2001, broke all the records of tech products and took the company to the next level. From the starting to the current time, Apple has innovated more valuable products iMac, Macbook Pro, iPhone that raise the company growth and makes it the world’s one of the technology leading companies. Also, the critic’s gossips that Apple company lives in the 2 Year future and making products according to that.

Sleek and Solid Design

What Makes Apple best Brand- Sleek and Solid Design

In starting, all the products are heavy design and hard to take one place to another. But after time, as technology increases, the design has improved a lot. Apple offers a sleek, solid, and attractive design in all its products that attracts the users easily. If we talk about the latest Apple iPhone, it has a lightweight body with an amazingly slim design and also a very hard body that could harness every normal pressure. Such a collection of all these important features is rare to get at any other brand and that’s why people liked the Apple brand so much.

iOS Operating System

What Makes Apple so Valuable- iOS Operating System

Today, if we talk about smartphones then most of the smartphone making companies use Android operating systems. And, if we go through the laptop and PC, Windows is the common operating system that either comes Pre Installed or installed by the companies. But Apple is completely different from all the companies that are making tech gadgets. The company uses a house built iOS operating system that is far better than other platforms. It is more secure, user friendly, easy to use, and offers more features to the users. These features are the main reason why the number of Apple users is increasing dramatically.

Inbuilt All Core Services

Why Apple is so Successful-Inbuilt All Core Services

The next step of the operating system is the core services that must be available for the user’s pre-default. Some operating systems offer the core features to the users but not all the important features which are a must thing. But Apple products come with all the main services that are necessary for the users. For example, to get all the different applications it has Apple Store, for the Music, it has Apple Music (iTunes), iMessage for messaging, Facetime for video call and more, and iCloud for data storage. These features are quite amazing and rarely get from a single distributor and that’s what makes Apple so cool. 

No Compromise With Product Quality

Why Apple is So Special- No Compromise With Product Quality

One of the best things About Apple, it does not compromise with product quality while making it affordable. All the inventions from the starting date are highest in quality at that time. The company makes the outer body strong that could harness any low shock or damage. When you look carefully, you will find that a large number of tech companies aim to make cheap technology products. In this way, they forget to give the users what they are dreaming of or paying for. But Apple tries to offer both features at an amazing product quality and economic rate.

Built for Every Age Group User

Why Apple is Best Brand- Built for Every Age Group User

Apple has millions of users all around the world, who use its products or services. In this users list, all the age groups of people are included that shows how popular Apple is. Apple makes different devices for different age people and also some products can be usable by any type and do not need to be categorized. For the teenager, they have built an Apple iPod that has a large collection of songs for different reasons. For the students, Apple has an iMac by which they can learn computer subjects more efficiently. Also, for the business person, the company has MacbookPro, that is made with super configuration. MacbookPro has SSD, a higher processor, sleek, and portable design to carry at any meeting which makes it suitable for business persons. All these availability of products increase the demand for Apple and make it the best brand in the world.

Effortless Product

What Makes Apple best Brand- Effortless Product

A tech gadget should be easy to use and should have a simple user interface so the users can easily use it without facing trouble. But most tech companies are making products opposite to this theory. They are focusing on making some extraordinary products full of complexity. Honestly, most users who use technology gadgets do not have a technical background. So, if a product needs too much technical knowledge that it won’t be as popular as other devices. After looking at all these concerns, Apple focuses on offering effortless products that can be handled by beginners easily. Handling those products is as easy as drinking a cup of tea and that’s really a good thing.

Supportive Technical Experts

Why Apple is So Unique Brand- Supportive Technical Experts

Not a single product is perfect and does not require technical help from the experts. Whenever a new product is invented, the users face a little bit of a problem understanding its features. Also, it may contain some bugs that need a proper solution from the company experts. But not all the companies offer the best customer support who handle the product’s mistakes. Apple is a company that focused on providing supportive technical experts to users from the beginning of the company. Steve Jobs knows the value of user support and because of him now the company has become a trillion-dollar company.

First General AI Introduction to the World

What Makes Apple So Strong- First General AI Introduction to the World

Now everybody is familiar with Siri which is the most common Artificial Intelligence that generally introduces into smartphones. Before this, artificial intelligence was only limited to the tech experts, and normal users did not have a single idea about it. But on the iPhone, Apple introduces “Siri” artificial intelligence that comes with some unique benefits. Now the users can easily access the phone features with the voice commands which makes life easier for the blind peoples. Before that, there was no smartphone that offered such helpful features that help to live a better life. This invention creates a separate fan base of Apple and dramatically increases the sale of the product.

Marketing That Grabs Your Attention Easily

What Makes Apple So Special-Marketing That Grabs Your Attention Easily

Apple always gave importance to its products and that thing you can observe in its marketing campaign. The look of the product, carry concern, design, color complexity and the perfect use of the product, these are some common things that Apple always focused on its product marketing. Most of the technology companies where only focus on a limited platform and only focus on the product. Apple goes to the next level and uses all different platforms smartly and shows why you need the new product when you already have one. The upgraded features and the presentation of the product attract many users and business ideas people and make Apple the best brand.

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There’s no doubt that Apple is one of the greatest brands of all time in the technology world that does not need any introduction. Apple invented some great products that totally changed the way of life and helps a lot of people. MacIntosh, iMac, iPad, iPhone, MacbookPro are some of the greatest inventions of all time that make Apple popular. But the features and services offered by the company increases the number of users. Siri artificial intelligence helped a lot to handicapped people, and because of that Apple gained more respect. I hope this article helped you to understand that what makes Apple the best brand. If you have more points then you can share in comments sections. We love to hear from you. 

Quality in Production Processes 2021

Ensuring quality in an organization’s production processes is essential to avoid a defective end product. The Quality Department of a company is in charge of controlling and assuring the quality of the final products of an organization through its production processes. Techniques such as statistical process control (SPC) are often used.

Quality, Throughout The Entire Production Process

Quality should not be offered solely and exclusively in final products but must be present throughout the entire production process, including manufacturing. The Quality Department of each organization is committed to quality assurance as part of quality management aimed at providing confidence that quality requirements will be met and being key to ensuring production efficiency. In other words, it is up to this department to control and supervise quality throughout the entire production process that takes place in an organization.

The number of organizations that implement the ISO 9001 standard is increasing, due mainly to the evolution that this concept has undergone in the last century.

In the 1950s, the quality was a luxury that few organizations could afford. A decade later, quality came at a high cost, expanding the circle of organizations. In the 70s it became a sales instrument; 10 years later, it is an instrument for the benefit of organizations, to become a strategic issue within each organization in the 90s. As you can see, the history of the ISO is marking a before and after in the quality process.

Today, betting on quality is a philosophy that aims, by achieving the balanced satisfaction of the needs and expectations of all stakeholders, the long-term success of an organization. Quality has been managed to move in the same direction as the organization, and in line with its objectives (profitability, growth and security).

Why go for quality?

Why bet on quality in the product management process? The answers to this complex question branch out into various domains. We find financial reasons, commercial reasons, technical reasons, external conditions and the environment of the company.

For financial reasons: poor quality is simply expensive for both the company and the customer, and consequently has associated loss of profits.

For commercial reasons: quality will help us to better deal with negative factors (increase in the price of energy or raw materials as well as market demands), improve the customer’s point of view regarding the quality/price ratio and Lastly, it manages to maintain or improve the brand image, achieving loyal customers and market development.

Regarding the technical reasons, we find that quality improves technical performance, it also improves the properties linked to its use (reliability, maintenance and lifespan), as well as mastering the technique (improving and normalizing the process of manufacturing as well as inspection methods and procedures).

Quality also influences the improvement of external relations that are maintained with industrial customers, with consumer associations, with public authorities and with ecological associations.

Finally, the implementation of quality improves the internal environment of the organization. The biggest premise to follow is satisfaction for a job well done.

In short, a higher quality in the production processes generates advantages for the organization such as less waste, fewer repetitions, fewer rejections, fewer claims and fewer returns, which translates into lower costs and higher productivity.

Phases for The Implementation of A Quality Management System

production process

The quality in the production processes of an organization is implanted in an organization following three stages:

Evaluation and Planning

The first thing to do is make a clear definition of the quality management system to be implemented and establish its work team, evaluating the possibility of having external support or not, for example, a consultant.

At the internal level of the organization, it is necessary to appoint a project coordinator who is responsible for designing, developing and implementing the quality system in the organization’s production process, as well as having the continuous support of the management team.

In the same way, it will be necessary to prepare a budget and maintain the commitment to compliance, together with the training needs for the implementation of the system, as well as designing the best system in order to guarantee that all members of the organization receive all the necessary information regarding the implementation of the quality system.

The success of the implementation of a quality system will be conditioned by the answer to these seven essential questions:

  • Project or task: What needs to be done?
  • Objectives: What do we need / want? What do we want to achieve it for?
  • What are the basic conditions for implantation?
  • Results: What should be obtained? How do we recognize the achievement of the objectives?
  • What “inputs” do we have?
  • What concrete steps need to be taken to achieve that result

Implementation Phase: System Documentation

The regulations require that the quality management system is documented. Such documentation must be simple, effective and reflect the reality of the company.

The basic documents that the quality system must contain are:

  • Management manual
  • Procedures
  • Work instructions
  • External documentation
  • Quality plans
  • Records
  • Management policy
  • In addition, external documentation such as current legislation, user manuals, supplier documentation, technical documents, etc. may be used.

Regarding the phases in which the quality system documentation will be carried out, we find three:

Quality manual: Description of the company and its history, Quality Policy and Quality objectives. Being very important the process of dissemination of the quality policy and objectives within the company.

Process mapping: definition of the company’s processes and process levels, in addition to their interactions.

Structure and development of procedures, documenting those that are deemed appropriate.

Audit of the System

Once the documentation phase is completed, an internal audit must be performed on the system to verify its correct operation. The result will obtain a clear image of the extent to which the quality system has been implemented and works in practice.

Once the quality management system is working and the first internal audits of the system have been carried out successfully, it will be time to decide whether or not you want to certify this Quality Management System, following the ISO 9001 standard: 2008.

Quality Control in Production Processes

Quality control is defined as “the set of measurements and analyzes related to the characteristics of an element”. Best from an element, product or service that is carried out, in order to verify compliance with the previously established requirements.

The degree of quality will be “the indicator of the properties and characteristics of those products / services that are destined for the same use and for which a relationship between benefits and cost is maintained”.

When quality control is carried out in production processes, a double objective is pursued:

Check the conformity of the product with respect to its design specifications.

Identify the causes of variability to establish correction and prevention methods, and to ensure that manufactured products meet design specifications.

Quality Chain ​​Reaction

As we have seen so far, high quality has an impact on all phases of an organization’s production process summarizes it this way:

Quality improvement -> Few failures, few delays, better use of resources and reduced costs -> Improved productivity -> Market Capture with higher quality and lower prices -> Staying in business -> Provides work and more work.

Top 5 things to Sell Online in 2021

The competition for eCommerce sales is fierce. Every day new stores open and every day new stores fail. The ones that last are the ones that have found products that are on-trend, but what does it mean to be on-trend? It means to be in the know about the products that people want. For instance, mp3 players are no longer on-trend because most people listen to music on their phones. A better product to sell online would be wireless headphones or earbuds.

If you’re going to start an online store, you need to research not only what products are currently on-trend but what products have staying power. Staying power is defined as a product’s ability to withstand the changes in fads and fashion. For instance, electronic toys tend to go in and out of fashion fairly quickly. This means that you may sell a lot initially, but over time, as new toys come out, you’ll have to refresh your inventory to stay on-trend continually.

Some Key Points to Sell Products

So how do you decide what products to sell? You might start with a selection process that looks something like this:

  1. Come up with a list of products that you’d be interested in selling.
  2. Research these products in Google Trends.
  3. Look into market data to see whether the industry sales are growing.
  4. Look for low competition niches inside of growing industries
  5. Amass data on your products such as the number of Amazon sales, search volume, keyword difficulty, etc.
  6. Choose the products that, according to the data, have the best potential to be profitable.

When you look at your data, you’re looking for the selling sweet spot. The selling sweet spot is a combination of industry growth ( past sales trends, future sales projections, and Google Trends), customer lifetime value (price points, passion niche, cross-sell and upsell potential), and product demand and opportunity (Google Search Volume, SEO difficulty, Amazon sales, and competition).

To show you what we mean, let’s look at five products that have hit the selling sweet spot:

  1. Anti Cellulite Vacuum/Massager

This product sells for an average price of $46 and has a Google Search Volume of 12K. This item has a lot of potential as an upsell item. For instance, if you wanted to start an online store, you could start by purchasing anti-cellulite cream for a low price and then set up Facebook Ad Campaign offering the cream for free. In return for the sample, customers would provide you with their email; you could then use this email to upsell them a higher-priced cream, educate them about weight loss, and then offer a coupon code for the Anti-Cellulite Vacuum.

  1. Bluetooth Speakers


Bluetooth Speakers have been around for a while, but they continue to grow in popularity. They currently sell for an average cost of $33 and have a Google Search Volume of 132K. According to current predictions, the wireless speaker industry will grow by 10% annually, becoming a $31.80 billion industry by 2023.

  1. E-Cigarettes/Vape pipes

Whether or not you approve, there’s no denying that vaping is a huge trend. Current predictions have the vaping and e-cigarette industry growing up to $61 billion by 2025. This product is ideal for an online store because the product has a range of price points, there is a lot of opportunity for cross and upselling, and the Google Search Volume is 209K.

  1. Drones


Drones offer a combination of high price point and passionate community. It retail for an average price of $180 and their Google Search Volume is 170K. Drone buyers are committed to their toys, so there’s plenty of room for upselling and cross-selling.

     5. Subscription Boxes

Subscription boxes are ideal products to sell because they are currently blowing up on social media, and the customer lifetime value of a monthly recurring payment is amazing. According to recent data, the subscription box industry is growing by 200% annually. Plus, the options for subscription boxes are endless. You can create a box for just about any kind of passion.